Visually bridging a brand's past to its future
Role: design; animation; consulting
Objective: Help the video production company develop its visual identity by designing its logo.
___________
___________
Hallease is one of those founders who is always on the go, always making things, and sharing with a growing community along the way.
We fell in love with the sentiment that StumbleWell grew from: an impulse to bravely tread the unknown and to shine a flashlight of positivity for others.
So, we approached SW with the same curiosity about its potential by leading a multi-session discovery process that illuminated the path we were to take to the final logo.
That meant plenty of exploration along the way!
Letting our imaginations run wild with envisioning the StumbleWell world: